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Google Chrome: Direct Attack on Microsoft

September 2, 2008 9:31 pm

I wrote an overview today of what the release of Google’s Chrome browser may mean. Here is the ecerpt that can be also found on MSN Money:

The browser war just heated up. Actually, it has now gone nuclear. It was one thing when open-source Mozilla had a “cute” idea for an Internet browser and was considered a fringe product, but it’s now quite another since they have effectively stolen approximately 20% of the market share over the past five years or so.

Now Google, the market share leader for Internet search, is looking to chip away even more from Microsoft’s foothold by introducing a browser of their own. Available in a beta version, Chrome is Google’s open-source browser entry and hopes to gain traction with its legion of loyal followers that are devoted Google-ites. That could easily push it into third place, just behind Firefox but ahead of Netscape, Opera and Safari.

Read the rest of the article on MSN TopStocks.

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Written by Andrew Horowitz · Category(s) Technology    |  Tags:   

2 Responses to “Google Chrome: Direct Attack on Microsoft”

  1. Jonathan Lawson on September 2nd, 2008 11:36 pm

    I downloaded Chrome today, is was ok. However, I do not want Google storing anymore of my data than they already do. I don’t want them to build a larger profile of my online usage either.

    Give me my Mozilla FireFox. I love the ABP (Ad Blocker) add-on which removes adds from webpages I visit.

    I am sure Google will eventually have some nice integration with Gmail, Google Docs, etc.

    j

  2. Brian on September 3rd, 2008 2:13 pm

    I agree with Kim Peterson’s post on MSN Money (linked in Andrew’s blog post). If Chrome helps create a unified SaaS message for Google, then Microsoft indeed has to worry. Otherwise, Chrome could be viewed as a defensive move by Google to maintain their search engine dominance. In other words, will IE 8 do to Google what Microsoft O/S in the late 90s did to Netscape?

    As far as short term top line impacts: NONE. There’s no money in internet browsers. Corporate IT shops won’t support Chrome until 2010. Enterprise Apps won’t support Chrome until 2010. It’ll stay on the laptops and desktops of bleeding edge users and be a cute toy for now. That being said, I won’t underestimate Google.

    Longer term: If Chrome gets any traction, I think there will be some sort of alliance between Mozilla and Google. The market won’t support multiple open-source browsers.

    Brian

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